The stock price is first of all driven by the business operations. we are mostly focused on technological companies analyzing the following:
1. Number of customers / subscribers / clients in order to get an understanding of the customer base changes;
2. Average revenue per each customer / unit / account / subscriber;
3. Customer acquisition cost in order to understand how much money the company pays for getting new client.
We need to check the dynamic of operating expenses as well in order to understand the potential marginality of the business.
We assume that understanding of the business model and cash flows behind it can help us to make the decision.